Tuesday, February 9, 2010

Super Bowl XIV - The Good and the Bad


This post comes with a disclaimer. I'm a pretty positive person. I tend to try to keep this blog positive and look for the good in everything. That being said, sometimes you just have to call it like it is. I completely agree with the "if you don't have anything nice to say, don't say it at all", but sometimes, if someone can learn from your experiences, or if you can save someone from something, then I think it's worth saying. So. I'm going to say it.

I was pretty excited to head to Miami this weekend. Super Bowl 44. I've always heard that you don't really need to go to the game, just get down there and get in some parties, and that's most of the experience (at a discounted price...). An experience, it was. Valerie is in Miami modeling and between her connections (Thanks Bob!) and mine, I figured we'd have enough contacts and connections to have a great weekend. I was partially right.

First, the good. I met some really, really cool people. Fergal Murray, the Master Brewer for Guinness beers was as cool as they come. We had a great time talking business and alcohol for hours one night. And there were others, who genuinely seemed very nice, had interesting, fulfilling lives and didn't let things go to their heads.

That being said, I was shocked at the number of celebrities we were around, and how many of them were huge disappointments. I won't name names, but it seemed like every model/actor/athlete I met was simply there trying to leverage every ounce of celebrity they had for all the wrong reasons. It was the biggest 'pissing match' I'd ever witnessed. As a friend of mine said "All the respectable celebrities are probably home with their families, and not here." I hadn't thought of that, but it was completely true. It was a cross-section of humans that I can honestly say made me embarrassed to be part of.

It was a wake-up call.

I've been in the music biz for years, and met my share of famous faces. And it's always been something very fun and exciting to be around. I consider myself blessed to have met the positive people I have for this long. There have been a few here or there, that were a bit of a let down, but I always considered them the exception and not the norm. That being said, I can officially say I've now seen the bad side of fame, and it's pretty ugly. I met one individual - an ex-Super Bowl MVP, a Heisman trophy winner, who now, years after playing in the NFL, is doing nothing with his life. He couldn't tell me one thing he was doing besides playing in celebrity golf matches and flying around to events like the Super Bowl. There are so many people out there working so hard to fight the good fight, to find cures for diseases, or raise awareness for causes that would literally give anything for the clout that this person has, and he simply decides to do nothing with it besides party. And he's not the only one. his story could be multiplied a million times last weekend. As I sat there, I couldn't help but think if all of these people used their connections, their money and their fame towards something good, the world would be such a different place.

Looking back, it was a great experience. I learned a lot. I don't think there's anything wrong with success/fame/wealth, as long as a person doesn't lose sight of what's important, but if you do, let me be the first to tell you, it gets pretty ugly.

For anyone reading this. Go after your goals, be the best you can be, and be you. I personally don't think there is anything wrong with fame... But also think about how fortunate you are to be in the position you are, and what you could to give back to those less fortunate. We're here for such a small amount of time and once you're gone, you're gone. Do all you can, be all you can be, and don't look back when it's too late and have regrets.

Also - don't buy cheap sushi in Miami. It doesn't end well either.


Tuesday, February 2, 2010

Winter X. An Eight Year Tradition





It's been a long time since I was a sophomore in college. But I do remember that somewhat fateful day. I was working at OHRD in Bascom Hall (Office of Human Resource Development for those of you keeping track) at the University of Wisconsin-Madison. It was a slow day, and I was trying to figure out how to get out of a recent slump I felt myself falling into...

With the addition of snocross into the then-growing-in-popularity X-Games, this ex-snowmobile racer / broke college student was trying to figure out how to get out to Aspen and take part in the games.

A little digging revealed that they hired 'runners'. Like interns, but more like, well, runners, these aspiring tv production interns did all the tasks you'd expect. Coffee, copies, and running (at elevation, and sometimes up a mountain). It didn't matter, I was set on finding a way out there.

I dug up ESPN's phone number and called. And called. And called. I was denied 4 times, thus changing my story each time I received a little more information until I was finally hired to work for SMT (the scoring and timing people).

For the next 6 years, I attended winter and summer x games. Typically, you'd find me digging trenches in the snow and burying wires, or on a headset trying to find some norwegian snowboarder's family and friends so when they wiped out, the cameras would know who to pan to. I even got to play 'red hat' - the guy between the tv crews and the starters at the race. I'd get the "TV is clear!" call, give the signal to the race starter, and he'd drop the flag. A lot of responsibility for a wisconsin farm boy.

Fast forward and I can honestly say that that little phone call has done me more good than most of my college education. I was able to learn from the best, network with people I had no right hanging out with, and enjoy every minute of it. Even if I didn't want a career in TV, it was a worthy experience and helped shape my life still today. I made friends with some great, great people, and saw first hand how big of an ass someone can be when they stop smiling for the cameras. All life lessons, all priceless to me.

Along the way, I've played guitar with Shaun White, skied with Sal, had dinner with the guys from The Fray, and tested the body's limits to Red Bull, alcohol and sleep depravation. But some of the best memories are those where I learned who I was, what worked and what really didn't.

This past weekend, I went back to X, but more as a spectator. I even took my dad and brother. We got hooked up with some behind-the-scenes passes and it was a blast to watch dad get excited about the same stuff I always had. While action sports tend to skew a bit younger, I honestly don't see myself ever growing tired of them, and my dad is living proof that anyone can appreciate the beauty and awe of some of these sports. If you've never had the chance or even considered it, get to Winter X, and prepare to be amazed. If you're a broke college kid, and not afraid to dig trenches to get to where you want to go, let me know, and I'll put you on the same career path that worked so well for me.


Friday, January 22, 2010

My new social media game plan. Celebrity name-dropping.


Last night I headed out with the great Phil Solem (ever hear that song "I'll Be There For You" from Friends? Yeah, that's Phil) to check out a gig our friends were playing downtown.

Our friends just so happen to be, in my opinion, some of the greatest musicians on earth. I'm honored to know them and to be able to learn from them every chance I get. It's a bonus that they consider me a friend. Michael Bland, Sonny Thompson, Tommy Barbarella and John Fields were playing downtown with this kid named Nick Jonas. So we went out and caught the show.

The opener was even my buddy Ryan Liestman, who we've played several shows with. He's recently been the keyboard player for the Jonas Brothers, so it's pretty exciting to watch this uber-talented kid get some props and have his career growing very nicely.

Anyways, we caught the shows, and from what I could hear over the high pitch screaming of 5,000 tweens, they were great. And afterwards, we all met up for drinks...and bowling. So yeah, my night ended up at a bowling alley with one of the JoBros as they call them.

But here's the interesting part. Talking with John Fields ( @strawberrius ) he was telling me how one name drop from Nick on twitter equated to 5,000 followers in a day. And just to prove it, he name dropped me and instantly I had 50 new followers.

In a world where millions are spent to build your online equity, I think I've cracked the code.

1. Find famous person
2. Have them name drop you on twitter.
3. Profit

Almost as easy as the underwear Gnomes plan on South Park....

Monday, January 18, 2010

NAMM


Last week I headed to Anaheim, CA for NAMM - the biggest music convention in the world. It's like Guitar Center. Times 10,000.

I spent 45 hours in California and in that time, got to hang out with some pretty big fish (Jason Mraz, Serj Tankain, etc). Saw some amazing shows (Night Ranger blew my mind!), hit up some fantastic parties (Guitar World Magazine) and met up with some brands we do a lot of work with (Gibson guitars, Ultimate Ears, Road Ready, QSC Speakers and more).

Above all else though, I have to give a big thank you out to Chalise and Bob at Taylor Guitars. In a weekend where they were taking care of some pretty big names, they went well out of there way to make me feel like part of the family and even let my buddy Hawken get back to meet Jason Mraz after his set.

An amazing time with some amazing folks.


Thursday, January 7, 2010

I REALLY REALLY need to get better at this





It's January.

That means my last blog entry was 7 months ago. I'm really, really bad at this.

Since my last entry I've traveled to Iraq and kuwait numerous times (and in the process taken incoming mortar rounds - multiple times), climbed Mt. Rainier, Ran the San Francisco Marathon (on zero training), bought a new Jeep, visited Richard Branson's Necker Island, spent new years in Long Beach for the Red Bull event, taken multiple trips to the mountains, took in the Dew tour in Orlando, and more. Wow. What a year.

I'm actually lucky to be alive.

As 2010 rolls around, many people are wishing 2009 away. Personally, I wonder if I'll ever have a more exciting, productive and rewarding year. The funny thing is, I know that 2010 won't be anything like 2009. Different opportunities come and go, different people come and go, and while many people set new years resolutions, I simply have one: I find myself going into 2010 simply hoping I can get close to the year I had in 2009.

I want to thank everyone that has touched my life this year. Everyone that has pushed me, praised me, cursed me, and challenged me. I will never be the same.

Thursday, May 14, 2009

The Cheap Seats!


The Cheap Seats!, originally uploaded by ccschauf.

We played before the twins game the other night and had a great time.
We stayed for most of the fame and it was a great experience, though I
was quickly tempnded why I don't I to games much...it's
just...kinda...slow. I'm sure once the new stadium is up, it's going
to me a whole other ...uh.... Ballgame, but hey, it was still a
blast. I think I had more fun watching this lady eat non-stop for 7
innings straight. Amazing!!

Christian Schauf
612.308.0388

Monday, May 4, 2009

God Bless Eau Claire, WI

I've been blessed with the ability to travel a lot over the past few years. There are towns/areas I love for obvious reasons. Orange County, CA? Denver, CO? Of course. But I'd gladly add Eau Claire, WI to that list. And it's only because of the people. It always feels like home in Eau Claire and people are always going well out of their way to help us. I really appreciate it, and Water Street will always have a fond place in my heart. Here are a few pics from our shows this weekend.





Sunday I visited the Living Green Expo (on my Harley-Davidson- at least I didn't drive a Hummer like one dude did...) Saw some cool tech including the Tesla electric car. $110,000, fast, and beautiful. I must say though, the interior left something to be desired. I'm sure it'll get there. These bikes from Minneapolis Electric Bike Co were pretty sick as well. 20mph, 40 miles per charge, $1500. Seems like a pretty cheap way to get around to me!